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Understanding the Changing
Consumer Landscape

Syndicated Tracker

We took a deep dive into Canadian and American consumer responses to COVID-19 and how this has impacted behaviors.

By Kristi De Asis / June 24, 2020

DIG IN: Ep 7 — 2020 Cannabis Tracker Results

Since 2017, Dig Insights has run its annual cannabis tracker. In this episode of Dig In, Dig Co-Founder Ian Ash, and VP Rory McGee, discuss the results from this year's Cannabis Culture Report.

By Kristi De Asis / June 17, 2020

Dig In: Ep 6 — Celebrity, Authenticity, and Disinformation During COVID-19

Dig Co-Founder Ian Ash and Tony Robbins-Elon Musk hybrid, and GTB Creative Director, Nick Sternberg talk celebrity, authenticity, and disinformation in the time of COVID.

By Kristi De Asis / June 10, 2020

Dig In: Ep 5 — A Crash Course in Crypto and Its Role in Today’s Economy

Dig Insights’ resident crypto expert and research analyst, Eric Ferreira, chats with Co-Founder Ian Ash about the basics of cryptocurrency, and how today’s landscape is reshaping the cryptocurrency industry.

By Kristi De Asis / June 03, 2020

Dig In: Ep 4 — Managing Culture Through Crisis

Workplace culture: what it means, why it matters, and what a positive work culture looks like during COVID-19. Join Dig Co-Founder Ian Ash and Kognitiv Marketing VP Hilton Barbour in today’s episode of Dig In.

By Kristi De Asis / May 27, 2020

Dig In: Ep 3 — the State of SaaS Sales in a COVID-19 World

Dig Co-Founder Ian Ash speaks with Alyshahn Kara, CRO of scavenger hunt app Goosechase, about their SaaS platform, and how GooseChase has adapted their sales and marketing approach to continue generating leads and driving sales in a COVID-19 world.

By Michael Edwards / May 25, 2020

The Push-Pull Dynamic of Coronavirus / COVID-19

Our syndicated tracker reveals an interesting dynamic underlying the COVID-19 experience. The results are based on surveying 6,000 people in Canada and USA in late April / early May.